Big Happy Launches DOOH Business to Set a New Standard for Creative with Walmart + Vistar Veteran at the Helm
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EIN Presswire
Jun 09, 2025, 10:00 AM ET
NEW YORK, NY, UNITED STATES, June 9, 2025 /EINPresswire.com/ -- Big Happy, the creative-first mobile advertising platform known for its rich media and lightning-fast execution, today announced the launch of its 3D Digital Out of Home (DOOH) business. Leading the new division is industry veteran Gabby Stoller, who previously scaled Vistar Media’s DOOH business and, for the past four years, led Walmart’s Food & Beverage digital and retail media team.This move marks Big Happy’s first major expansion beyond its mobile business, which serves over 300 brands including Coca Cola, Verizon, and the US Army, and revenue is up 132% YOY in 2025. The shift positions it to set a new creative standard for DOOH, a high-growth medium increasingly critical to full-funnel brand strategies.